Lee said if Schwab would get his company’s executives to implement the technique religiously for one month, he would give the advice initially free of charge. Schwab could pay Lee whatever he thought it was worth at the end of the month. A deal was struck.
At the end of the month, Schwab paid Lee $25,000 – over $275,000 in today’s money!
And the piece of advice?
“Write down the most important things you have to do tomorrow. Now, number them in the order of their true importance. The first thing tomorrow morning, start working on an item Number 1, and stay with it until completed. Then take item Number 2 the same way. Then Number 3, and so on. Don’t worry if you don’t complete everything on the schedule. At least you will have completed the most important projects before getting to the less important ones.”
It is simplistic advice indeed.
And comes in many guises – I have blogged before about the importance of “pushing one car at a time“. It can be summed up in one word.
Do one thing until you have got it going. Then do the next thing on your list. Schwab valued it so highly. It works. It brings results. So why do so many people (myself included) still forget to do it?